School of Fashion
Fashion Entrepreneurship
Qualification / Course Information
Minimum Duration:
10 Weeks (Saturdays)
Minimum Credits:
Certificate of Completion
NQF Level:
Successful completion of this short course can be included to your portfolio of evidence for RPL consideration
MODE:
Assisted online learning (Attend scheduled online classes)
CAMPUS:
Virtual
LANGUAGE:
English
COURSE OVERVIEW
This 10 weeks of 2.5 hour-long virtual learning will assist aspiring brand owners to recognise opportunities, take calculated risks, and to be resourceful, passionate and understand how to position themselves in a dynamic fashion business environment.
We have adapted this course to be an online learning experience with the assisted guidance of a dedicated facilitator. Classes will be presented online, weekly at scheduled times. You will also have a weekly check-in with your facilitator.
COURSE CURRICULUM
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MODULE 1 – INTRODUCTION: THE ALTERNATIVE FASHION
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BUSINESS PLAN
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MODULE 2 – CREATING A BRAND IDENTITY
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MODULE 3 – DEFINING YOUR MARKET AND CUSTOMER: PART 1
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MODULE 4 – DEFINING YOUR MARKET AND CUSTOMER: PART 2
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MODULE 5 – COSTING BEST PRACTICES
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MODULE 6 – IDENTIFYING YOUR SALES MODEL
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MODULE 7 – SOURCING BEST PRACTICES
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MODULE 8 – DIGITALLY PRESENTING AND SELLING YOUR PRODUCT – E-COMMERCE
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MODULE 9 – DIGITALLY PRESENTING AND SELLING YOUR PRODUCT – SOCIAL MEDIA
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MODULE 10 – MEETING GLOBAL BRAND STANDARDS