Bachelor of Commerce Honours

The Bachelor of Commerce Honours degree provides students with advanced knowledge and skills in a specific field of study. It focuses on specialised coursework, critical analysis, and research within a chosen discipline. The qualification serves as a pathway to further postgraduate studies, such as a Master’s degree, as well as entry into professional fields requiring advanced expertise. It enhances research, technical, and strategic thinking abilities, enabling learners to navigate technological, economic, and sustainability challenges in the modern commercial environment.

Digital Marketing

The STADIO BCom Honours degree with a major in Digital Marketing develops advanced expertise in market research, data analytics, and digital marketing strategies. You will learn to leverage business intelligence and digital platforms to design, implement, and evaluate innovative marketing campaigns. With a strong focus on research and application, you will be equipped to navigate the rapidly evolving digital economy, enabling you to build brand value, engage customers, and drive business growth ethically and sustainably.

General

The STADIO BCom Honours degree with a General major provides students with a broad and versatile understanding of advanced commerce concepts. You will gain knowledge and skills in market research, business intelligence and data analytics, and financial performance management. This pathway equips you with a flexible skill set to operate across multiple disciplines, making you adaptable in diverse business environments and well-prepared for leadership roles that require strategic decision-making across functional areas.

What is Contact Learning?

FURTHER STUDY OPPORTUNITIES:

Horizontal:

• BCom Honours in Business Management (NQF 8)

• BCom Honours in Management (NQF 8)

• BBA Honours (NQF 8)

Vertical:

• Master of Commerce (NQF 9)

• Master of Management (NQF 9)

THE ADMISSION CRITERIA FOR THE BACHELOR OF COMMERCE HONOURS ARE:

• A Bachelor of Commerce degree (NQF 7); OR

• A Bachelor of Business Administration degree (NQF 7); OR

• Equivalent qualification at NQF 7 (For the Digital Marketing Major, pre-knowledge of the field at NQF 7 is required)

Applicants not meeting the criteria but with relevant work experience may apply via Recognition of Prior Learning (RPL). A maximum of 10% per cohort may be admitted through RPL.

To find out more about alternate access routes at STADIO, please click HERE

Upon completion of the Bachelor of Commerce Honours, students will be able to:

1. Analyse and critically evaluate contemporary business concepts, demonstrating advanced proficiency in application and understanding the intricacies of balancing commercial viability with ethical principles and sustainable development. 

2. Conduct research, employing methodologies and analysis techniques to produce scholarly contributions that are relevant to the digitally transformed business world. 

3. Evaluate and devise adept organisational strategies for dynamic commercial environments, showing strategic management competencies. 

4. Execute and present findings of a comprehensive capstone project, integrating knowledge from diverse disciplines to address real-world business challenges effectively. 

5. Apply in-depth knowledge to analyse and solve complex problems relevant to the chosen elective major, demonstrating specialised expertise relevant to a specific area of commerce.